Music is really something wonderful! Music connects people, through it a wide variety of emotions can be expressed, music moves and it promotes creativity. Just how versatile music can be, how wide the range of different instruments and modern technology is, is something that the Musikmesse will once again be conveying very vividly this year. After two days for trade visitors (Wed + Thu), the fair opens its doors to all interested parties on Friday and Saturday.
Not only will the latest trends and innovations be presented, such as - as an absolute world premiere - the first drum kit made entirely of forged stainless steel by Metal Drum Power (Hall 9.0, A65). An exhibition well worth seeing, in which the model development of the legendary Fender guitars from 1950 - 1964 is traced and in which, in addition, original guitars by the greats of music history can be seen (Galeria), also allows a nice journey into the past. The Musikmesse also has a lot to offer in other respects: From 11 - 14 April, it's not just on the exhibition grounds that everything will be under the sign of product innovations, knowledge transfer, the next generation of musicians and concert highlights on the exhibition grounds and in the city. In direct exchange with manufacturers and dealers, as well as in interactive formats such as master classes and recording workshops with meet-and-greets, renowned professionals will be looking over their shoulders. And the accompanying Musikmesse Festival will make the city resound with around 60 events at over 30 venues.
For the first time, there will also be concerts after the fair closes at 6 p.m. at the Exhibition Centre, where a total of 1,803 exhibitors from 56 countries will be presenting their products. The new Festival Arena, a circus tent for 1,500 visitors, will be the venue for three evenings of concerts by Canadian Gino Vannelli ("I Just Wanna Stop", "Living Inside Myself"), the 100 Million Clicks Night with ESC participant Michael Schulte and the Rockin'1000 Jam Night with celebrity guests. In the Congress Center of Messe Frankfurt, there will be unique musical encounters such as that of piano virtuoso Joja Wendt with young music ensembles or that of five-time Grammy Award winner Dionne Warwick with the New Philharmonic Orchestra Frankfurt. Right next to it, an international showcase festival with acts from six European countries will take place for the first time on three evenings. In addition to concerts by Albert Hammond, Asaf Avidan, Curse, En Vogue and other top acts, music will also be heard in public places in Frankfurt at the Frankfurt Street Tunes piano stations.
For a visit to the fair, the key is to bring time and good shoes. Because on no less than nine hall levels you'll experience everything you need to make music - from guitars and drums to string and plucked instruments, synthesizers and recording equipment. This year's trends include hybrid products that combine the feel of traditional instruments with the flexibility of digital sound generation - for example, concert grand pianos that double as electric pianos. Some instruments focus on the integration of mobile devices. Musicians can, for example, use specially developed apps that make learning and practicing more exciting or enhance the instruments with additional sounds.
Arousing enthusiasm, imparting knowledge, advancing talent
More than ever before, the Musikmesse is focusing on the next generation of musicians. The successful Discover Music promotional project, which invites even the youngest visitors on a musical voyage of discovery, will be extended even further this year. Groups from kindergartens and schools - as well as all other visitors to the Musikmesse - can try out or take part in workshops here at their leisure.
The concert programme at the Musikmesse and Musikmesse Festival puts young musicians and up-and-coming talent in the spotlight. At the SchoolJam band competition, young bands compete for the title of "Germany's best school band". Every day, prize-winners' concerts of the Jugend Musiziert initiative take place in various churches in the city. The awarding of the Frankfurt Music Prize in the Paulskirche to the BundesJazzOrchester forms a glittering highlight in this context.
A premiere at the Musikmesse is the final of the European Songwriting Awards. Here, talented composers have the opportunity to perform their songs directly in front of decision-makers from music labels. The winner will receive long-term support from the Yamaha Music Europe network.
All visitors to Musikmesse and Prolight + Sound will receive a free festival wristband, which they can use to visit the Musikmesse Festival events at a reduced price or even free of charge. On Friday from 2 p.m. and on Saturday, a discounted "Start the Weekend" ticket is available for 15 euros.
More information on Musikmesse and Prolight + Sound at <link http: www.musikmesse.com>www.musikmesse.com and <link http: www.prolight-sound.com>www.prolight-sound.com
<link https: www.frankfurt-tipp.de ffm-aktuell s ugc das-musikmesse-festival-geht-in-die-naechste-runde.html _blank>You can find details of the Musikmesse Festival HERE
